why Etsy sellers are switching to Lagom Hem

In recent months, thousands of Etsy sellers have been left frustrated. From rising fees and confusing payment holds to disappearing visibility and increasing competition from mass-produced goods, the Etsy many sellers once loved has become a much harder place to thrive.

If you sell furniture, vintage décor, upcycled pieces, or anything second-hand for the home, you’ve likely felt this too.

Enter Lagom Hem – a new curated marketplace built specifically for sellers like you.

what’s going wrong with Etsy

Let’s be honest – Etsy has grown into something unrecognisable. While it started as a handmade haven, today it’s:

• Overcrowded with millions of sellers, including dropshippers and mass imports

• Expensive, with multiple fees (listing, transaction, payment, and sometimes ads)

• Unpredictable, with policy updates that impact your shop without warning

• Harder to be seen, especially with so many unrelated products clogging buyer feeds

If your views have dropped or your income has shrunk, it’s not just you – it’s the system.

why sellers are choosing Lagom Hem

Lagom Hem was created with a very specific purpose:
To help sellers of home décor, furniture, and second-hand or imperfect pieces reach a targeted, conscious audience – without the chaos of general marketplaces.

Here’s how we’re different:

✅ Zero commission – we don’t take a cut of your sales. Just a simple, flat monthly subscription fee – so you always know where your money’s going.

✅ Curated category focus – we only accept listings in home, furniture, and décor. That means your products aren’t lost next to dog costumes or T-shirts. Every visitor to Lagom Hem is there to shop for interiors.

✅ Sustainability-first audience – we attract customers looking for second-hand, returned, imperfect, upcycled or unique pieces – people who care about quality, not mass production.

✅ Community and visibility – as a founding seller, you’ll be part of a smaller, curated group – with better exposure and a real voice in shaping the platform.

founding seller offer – 3 months free

To celebrate our launch in March, we’re offering 3 months free to our first 100 founding sellers. There’s no catch – just a way to make it easy to get started.

✔ No commission
✔ No listing fees
✔ No fine print
✔ Just a clear, focused home for your beautiful stock.

ready to switch?

It takes less than 30 minutes to open your Lagom Hem shop. If you already sell on Etsy, you’ve got everything you need:

• Your product photos

• Your descriptions

• Your passion

We’ll help with the rest – including onboarding calls, seller support, and a warm, supportive community.

It’s time to sell where your work is seen, valued, and celebrated.